Senior Account Manager

The Account Manager/Program Manager is mainly to provide key internal support to relevant client related activity. Working closely with AAD/AD, he or she will ensure strategy and creative output in a timely manner; assist in cost estimation, creative briefing and campaign management/analysis.

Main Job Tasks And Responsibilities

Client Management

• Establish requirements of brief and work with AAD/AD to develop creative brief
• Effectively delegate specific tasks based on brief requirements
• Assist in the co-ordination, writing and verbal briefing of internal and external resources as required e.g. creative, production, third party specialists, etc.
• Co-ordinate creative and project management aspects of Agency’s response to client brief
• Evaluate responses in terms of quality and likely revenue
• Obtain feedback from Client
• Project implementation and monitor plan progress
• Prepare weekly WIP (Work In Process) reports as required and other documents/materials for internal and external meetings
• Produce accurate contact reports following any contact with client – provide Clients contact reports within 24 hours of meetings.
• Provide Client and Team with feedback on projects on a daily/ “need-to-know” basis
• Provide updates on budgets and help Managers ensure timing plans are fully up to date
• Develop a thorough understanding of each process involved in a project and execute actions required as they arise
• Ensure that all materials get to market on time and in the most cost-effective way
• Ensure provision of client services are of a quality consistent with Agency standards, as judged by AD/BD
• Support line manager with client’s PO, contract, and internal financial process
• Write, edit and proofread high-quality communications materials including tweets, blog content, briefing documents, pitch letters, internal memos, fact sheets and client correspondence or press releases
• Leverage existing stakeholder relationships and cultivate new contacts within business and industry
• Assist all offline activities/events and arrange logistics for relevant parties

Strategy

• Assist line managers in preparing relevant materials, including market information, trends, competitive information as well as Client product information for development of plans or strategies
• Understand the basic structures of strategy planning.
• Demonstrate analytical thinking when approaching assignments and providing recommendations
• Stay up-to-date with emerging technologies and social platforms and demonstrate understanding of how they can be integrated into communications programs
• For certain clients, assist in developing media relations strategies, seeking placements in print, broadcast and online media

Creative Leadership

• Maintain contact with creative team
• Ensure creative team with motivation and working processes
• Assist creative team with relevant information/materials

Leadership & People Management

• Always consult with line manager in regards to enquiries by providing own thoughts in terms of solutions. Do not just relay questions to line manager
• Set up a development program to enable an account executive to reach minimum job standards within agreed upon period
• Ensure all subordinates complete company induction program
• Become the focal point of client contact as judged by the client
• Abide by the WPP code of business conduct.

Education And Experience

• Educational Background: Bachelor Degree with a major in marketing, communications, advertisement, media, digital, public relations, etc.
• 3 to 6 years of experience in communications or related field; industry experience preferred
• Professional writing skills, strong presentation capabilities (proven media relations skills)
• An independent worker that works well on a team and can be proactive and a self-starter
• Detail-oriented, organized and dedicated; proactive and enthusiastic with an ability to juggle multiple tasks and meet deadlines; a quick learner
• Advanced knowledge of working software (Word, Excel, PowerPoint, etc.)